Tuesday, December 11, 2007

An unemergency of some urgency

Headline seen yesterday:

No emergency declared on K_______ _____

(The story concerned bushfires in an area of Australia, and the decision by fire authorities not to declare a state of emergency.)

One's heart goes out to all those media agencies out there: this imminent lack of disaster would have been particularly disastrous for them. However, it's heartening that in the unfolding non-emergency they rallied together to write this headline. As this terrible uncrisis continues over the days and weeks to come, it will remain a test of their skill and stamina to deal with the situation. With a little luck and ingenuity, not to mention a few deftly-worded headlines, however, it could be that they will turn the complete absence of catastrophe into merely a moderate absence of catastrophe, thereby transforming a tragically happy state of events into a happily tragic state of events.

Even though the media community is undoubtedly reeling from this horrifyingly moderate lack of emergency, I have every confidence that they will be able to get back to wonderfully bad stories and gloriously gloomy outlooks in no time at all.

10 comments:

  1. I'm stunned that they broke with tradition and told the truth. EMERGENCY MIGHT HAVE HAPPENED! would have been more like it.

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  2. How will they cope with the desperate situation of unfolding normalcy? That's all I can ask.

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  3. SITUATION NORMAL: WHO IS TO BLAME?

    I blame the Tories. It's been working like a charm for this long.

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  4. I blame the Toris too! It's all their fault!

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  5. I don't think there's much normal about that particular Tori.

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  6. But I'm sure her mother loves her very much. Her father would too, obviously, but he's dead.

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  7. Thanks for reporting the disastrous lack of news Timt. We can only hope for the worst.

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  8. Hope for the worst, and fear for the best. Quite so.

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  9. Anonymous12:59 am

    top blog

    will return soon

    A+++

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  10. Excellent! Thumbs up to you, sir!

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